“We have previously done social media advertising with another advertising agency, but overall management, agility and price-quality ratio became issues. We started working with Pilar in March and from the beginning the operation has been convincing and, above all, effective.”
MK2 — Modern WordPress Website Boosts Brand Impact & SEO Visibility
A minimalist, visually striking website that showcases MK2’s architectural projects, improves organic visibility, and supports the firm’s growth with a scalable WordPress platform.
Founded in
2005
Industry
Architecture, Design, Principal Designer Services
Location
Finland
Timeline
10 Weeks
About MK2
Architects MK2 Oy is a Finnish architecture firm known for delivering versatile, high-quality designs and principal designer services. Combining creative vision with cost-effective solutions, MK2 consistently exceeds client expectations with inspiring and functional architecture.
Challenges
MK2’s existing website no longer reflected the quality of their work or supported growth objectives. It lacked a strong portfolio showcase, underperformed in SEO, and offered a poor user experience.
1
The old site failed to present MK2’s portfolio in a visually engaging way and underperformed in search rankings, reducing visibility to potential clients.
2
The redesign needed to:
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Create a modern, minimal, user-friendly design.
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Improve organic search visibility with technical and content SEO.
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Build a visually engaging, easy-to-navigate portfolio.
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Ensure the site was simple for MK2’s team to update in-house.
Implementation
We rebuilt the website with a focus on design, usability, and SEO performance:
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Design & UX
Developed a minimalist, premium layout that placed MK2’s architectural projects at the forefront. Balanced modern aesthetics with intuitive navigation for prospective clients. -
Portfolio Development
Structured a dedicated portfolio section to showcase projects with high-quality visuals and descriptive content, highlighting MK2’s range of architectural expertise. -
SEO Optimisation
Conducted keyword research targeting architectural services in Finland. Applied technical SEO best practices, optimised metadata, and structured content for stronger organic visibility. -
Responsiveness & Usability
Built a fully responsive WordPress site, ensuring flawless performance across devices and browsers. -
Content Management
Enabled MK2’s team to manage content easily with a flexible CMS, ensuring long-term scalability and autonomy.
Anssi Kitusuo
CEO, Mecco
Final result
MK2 now has a modern, high-performing website that reflects its brand identity, showcases its portfolio, and supports visibility in the competitive architecture market. The platform also empowers MK2’s team with full control over updates and growth.
Growth Title
90%
Growth Title
Technologies
- Web Design, Web Development
